When Letchers Solicitors approached us, they were just two weeks away from a digital disaster. Letchers' existing website was due to be taken offline by their previous provider, leaving them with no online presence. The existing site hadn't been updated in years and wasn't generating any leads.

Letchers is one of the leading law firms in The New Forest and enjoys an enviable reputation for professionalism, quality and customer service. As such, not having a website wasn't just an inconvenience; it was a risk to their credibility, client trust, and future growth.

Ianthe Slinger, the Managing Partner at Letchers, summed up the urgency perfectly: "We had a very limited window until our existing website disappeared! Very scary!"

Letchers needed a solution fast. They needed a website that could showcase their professionalism, meet industry compliance requirements, and start generating leads for the firm. They also wanted a partner who could provide ongoing support so their website would never fall behind again.

Building a website at speed

We pulled out all the stops to get Letchers back online. Within two weeks, we delivered a brand-new, fully custom 30+ page website. The focus was on building a clean, professional, and user-friendly website. In addition, we needed to build a site that would provide existing potential clients and provides essential compliance information.

From the start, we optimised the website for lead generation, ensuring clear calls to action, intuitive navigation, and a mobile-friendly experience. We also worked closely with the team at Letchers team to ensure the content accurately reflected their services, expertise, and the high level of care they provide to clients.

We continue to provide ongoing support for Letchers, handling updates and amendments as needed. Letchers are a growing law firm with a strong sense of social responsibility. This means that we regularly update their website to add new staff members and publish news of their activities supporting community groups and charities.

All of this ensures that their website is kept up to date and remains fresh, relevant, and engaging.

The impact for Letchers

The results speak for themselves. Since launching the new website, Letchers have seen a dramatic increase in inbound enquiries, with their site now generating many leads every day.

This consistent stream of leads has helped Letchers grow significantly, including the opening of a new branch in Verwood.

For a firm that previously relied on traditional referrals and walk-ins, this shift has been significant. They now have a modern website that not only builds trust with potential clients but also generates high-quality leads for the firm.

Client Feedback

"Our new website has transformed the way we bring in new clients. We're now receiving multiple new enquiries every single day, which has had a clear and measurable impact on our return on investment.

What used to be a weak point in our marketing is now one of our strongest assets. The ongoing service and support from Jon and the team have been fantastic, fast, responsive, and proactive. We now see our website as a key part of our overall marketing strategy, and we're excited to keep building on this success." 

Ianthe Slinger, Managing Partner

Out thoughts

“This project really shows what can be achieved when there’s urgency and trust on both sides. Letchers gave us the green light, and we focused on delivering something that wasn’t just functional, but would genuinely help them grow. I’m proud of how far they’ve come—and even prouder that their website is now a key part of that success.”

Jon Richardson, Director, Overt Digital Media

Building a Partnership

We have worked hard to develop a partnership with the team at Letchers, rather than just being their 'web guy'. As a result, we are now a trusted partner. As a result, we are now managing their social media marketing.

The Takeaway

For any professional service firm, a strong digital presence isn't optional it's essential. Letchers' story is a perfect example of how a well-designed, properly supported website can transform a business, even in a field as competitive as legal services.

At Overt Digital Media, we don't just build websites; we create platforms for growth. We focus on what really matters: generating leads, building credibility, and helping our clients grow. If you're in a similar situation to Letchers and need a website that works for your business, let's chat. We're ready to help you turn your website into a powerful tool for growth.